Our Virtual CTO, LLC » Business Focused

Can the right SEO approach double your traffic in a month?

admin — Tue, 23 Mar 2010 13:50:52 +0000

A startup approached us at the end of January because their web site wasn’t generating search traffic. Despite having a significant amount of publicity at the end of 2009 and early January 2010, no only wasn’t traffic growing, but search traffic was almost non existent. Working together with the Drupal Professionals, we have doubled traffic within one month from 4500 to 9000 visits per month. See the Google Analytics proof below. We expect this trend to continue on this hot growth trend and expand into exponential growth , as the Search Engine Optimization is just now starting to pay off.

Drupal Conference – 2010

admin — Thu, 11 Mar 2010 13:45:31 +0000

Jay Hartley will be discussing the benefits of moving your online business onto Drupal at the 2010 Drupal Conference in San Francisco in April. http://sf2010.drupal.org/conference/sessions/case-studies-publishing-time-out-ny-and-taunton-press

iPhones running on T-Mobile

admin — Mon, 02 Nov 2009 18:54:50 +0000

So, I have had the opportunity to test an unlocked iPhone on the T-Mobile network. It is the older 2G service iPhone, but this is perfect for me as most of the t-Mobile coverage in my area is 2G anyhow. Besides, 2G runs with less power and if an application can run on the 2G network, it will definitely run on the 3G without an issue.

So far, so good. Now with a single SIM card, I can develop and test on both Andriod and iPhones without having to have 2 phones and 2 services. Definitely a nice situation to be in.

Here is a good article on Syncing Gmail, Google Contacts, etc.

http://www.google.com/support/mobile/bin/answer.py?hl=en&answer=138740

Dramatic Growth in Mobile Web Use Continues…

admin — Tue, 27 Oct 2009 20:10:07 +0000

The mobile web continues to grow dramatically. It is no longer possible (if it ever was in the past few years) to ignore this growing online population. It is critical to include Mobile Internet customers as well as social media in your business plans.

http://www.techcrunch.com/2009/10/27/mobile-web-usage-keeps-on-growing-and-growing-and-growing/

Bing, Google, Twitter and Facebook – is your business prepared to leverage the new search partnerships?

admin — Thu, 22 Oct 2009 14:53:24 +0000

Major Changes in the Search World

Bing and Google will now (or will shortly) be indexing tweets near real time. This is a disruptive change to search and how businesses can leverage it. It will be interesting to see how today’s major search players handle short messages and what attributes they find most useful.

It is no longer possible for your business to ignore social media. Be sure that you are on enaged and therefore stay on the map of potential customers. Traditional SEO strategies will need to evolve to include an integrated traditional web and social media approach.

http://www.techcrunch.com/2009/10/21/get-ready-for-the-firehose-search-is-about-to-get-realtime-real-fast/

The Right Web Strategy to Take Advantage of Today and Tomorrows Buyers Market

admin — Thu, 15 Oct 2009 20:10:54 +0000

As a business person pondering the future of the online world, there are many variables involved. Investing in a new online solution may be daunting indeed. Which technology to use? Which hosting partner to select? Which video service to use? What eCommerce shopping cart to use? Which Inventory Management system? Which Content Management System?

Each decision could leave you either ahead of your competition, or dramatically behind them. Not in the next few months perhaps, but definitely when those contracts come up at the end of the year.

Prices will continue to drop on the Internets’ commodity items (storage, bandwidth, server size and speed). That is inevitable. The challenge is trying to ensure that you haven’t ‘painted yourself into a corner’. When your contract come up, what kind of leverage do you have? Is your system portable? Do you know how to move your online sites? Can you do it quickly and cost effectively? Imagine the leverage of having the ability to ‘zip up’ your sites, and move them to a new provider within hours.

The answer to each of these questions will either increase or decrease your leverage in negotiating. This is a competitive challenge. If you don’t have the leverage to change vendors, take advantage of new features, and lower your costs; then you can’t maximize your online business presence. Even worse, what if your competition can? What will the impact to your revenue and margin be?

How comfortable are you with your technology choices?